What is on-page-seo

Hello, friends welcome to our blog on the puraadigital. so Now today we will know what is ON-Page SEO. I think everybody little bit knows what is SEO (Search Engine Optimization) means you through SEO you can rank your blog and website on the google search result. Well there are two types of SEO On-page SEO and Off-page SEO. in this blog we will know about on-page SEO and in the next blog, we will discuss OFF-page SEO.

What is On-Page Optimization SEO?

On-page SEO is a backbone of your website without on-page SEO you can not rank your website on any search engine. if you want to rank your blog on the google search engine so you have to keep in your mind some google’s algorithm because without google’s rule you can not show your website on search engines. So many things in the on-page SEO like title, description, keyword, heading, images, content, URL, etc, All these have to be optimized after that you can do right on-page work. If you want to do always your post rank on google’s top page and Want to increase traffic to your blog? so you will have to do proper way to optimize all thing in the right way then you can rank your website.

So that your post will show on the top in the search engine and your blog will also have organic visitors, let’s know how to optimize on-page SEO.

What is the Rule of ON-Page SEO

1. Keyword Research

keyword reaserch

When you do start on-page work for your website so first, you have to do find the right keyword because the keyword is the most important thing in the hole on-page work. well you can say the backbone of your on-page work without keyword finding you can not start your on-page work and you have to find high-quality keyword for your website or blog. According to my experience, there are two types of a keyword first one is Longtail Keyword and second is Shorttail keyword and we start first to know about longtail keyword. when you start to do search keyword so you should search long-tail keyword because of long-tail keyword do very fast rank on search engine and you will get very low competition in long-tail keyword comparison to the short-tail keyword. The short tail keyword is also good it’s very high competition keyword. if you want to rank your blog with the short tail keyword no problem but it will take more time according to long-tail keyword

2.  Title

Title tag optimization

The post title is very important in SEO. The post title is written in 60 characters. When you write a post title so you have to mention your target keyword on the title means the keyword you want to rank on Google Add keywords in the title.

For the Example: suppose you are writing a post about a chocolate cake recipe so your post title should be “Easy Chocolate Cake Recipe” or ” chocolate cake recipe for kids. So that if anybody finds in the chocolate recipe in search engine then your website will show on search result

3. Description

Description seo

the description is also the main part of on-page SEO and you should write a description in 160 characters because this is the rule of the on-page word well you can mention your target keyword 2 to 3 times in the description So that search engines can display your website in their search results.

When Writing Meta Description

  1.   Length should be 160 characters and no more!
  2.   Use action-oriented language. It gets clicked!
  3.   Make it specific and relevant. Enter that keyword!
  4.   Do not deceive the explorers. They will hate you for this!
  5.    Provide a solution or benefit. create value!

4. SEO Friendly URL

4. SEO Friendly URL

use always custom permalink because of this the very important part one of the on-page SEO, therefore, you should make always small URL with your target keyword and do not use the unnecessary word in the URL this very bad for any search engine will ignore this type of URL and your website will get penalty to form the search engine. it’s mean you can not rank your post or website on the search engine so please be careful when you make any URL for your post

Tips of Make SEO URS

  • Describe your Content
  • Include Keywords in URLs
  • Use Hyphens to Separate Words
  • Use Lowercase Letters in URLs
  • Keep URLs Short
  • Use Static URLs
  • Be Careful with Subdomains
  • Limit Folders in URL Structure

Example URL

Optimized: http://example.com/blog/url-optimization-tips

Not optimized: http://example.com/blog/url_optimization_tips

5. Image Optimization

Image Optimization

Image optimization also counts in On-page SEO. when you write a post for the blog or website I think you will be using an image in your post I will give you some unique point for the image optimization So that you can show your image in search engine

Image optimization is about reducing the file size of your images as much as possible without sacrificing quality, so the loading time on your pages is short. It is also a matter of SEO image. That is, your product pictures and decorative images are ranked on Google and other image search engines.

How to optimize images for the web:

  •         Use alt tag in your image
  •         Name your images in descriptive and plain language.
  •         Optimize your full features with care.
  •         Choose your image dimensions and product angles wisely.
  •         Reduce the file size of your images.
  •         Choose the correct file type.
  •         Optimize your thumbnail.
  •         Use Image Sitemaps.
  •         Beware of decorative images.
  •         Be careful when using the Content Delivery Network (CDN).
  •         Test your images.

6. Use Heading Tags (H1 to H6)

heading optimization

Header tags are a very important aspect of search engine optimization because they convey important segments of a web page for users and search engines. If a page has too much textual content, a title tag clearly defines the content of each section, creating a good user experience and also stating the content of each section.

What is a title tag? If you do not know, a title tag is enclosed in the <h1>, </h1> HTML tag and title tag that can range from H1 to H6. This means that you can use multiple title tags on a web page to indicate important sections. H1 is the highest-priority heading marker, while H6 is the lowest-priority low-heading marker.

Defined Heading Tags are:

<h1>some text here</h1>

<h2> some text here </h2>

<h3> some text here </h3>

<h4> some text here </h4>

<h5> some text here </h5>

<h6> some text here </h6>

The h1 tag should be a headline, if followed by h2, h3, and so on. H1 is usually the boldest, while H6 font size is the smallest.

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